Evaluation and Judgment

What are the different ways in which we evaluate people?

The way in which people evaluate each other is also known as social cognition. Concepts from this area of study include impression formation, attribution, and impression formation. We form impressions of each other by relying on schemata, which are our sets of expectations about others. First impressions are the strongest according to the concept of primacy effect. Attribution refers to the idea that people make judgments of each other by deducing causes of their behaviors. Additionally, the manner in which we are attracted to other people (proximity, values, intimacy) plays a role in our judgments or evaluations.

How do these factors play a role in our expectations of other people?

Schemata, which play an important role in impression formation, are expectation sets that we evaluate people with. For example, we may have a schema in mind for a dentist. The competency of this professional would be determined by their ability to match this model.
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