Market-oriented mission statement
Subject: | 💼 Business |
Type: | Proposal Essay |
Pages: | 4 |
Word count: | 1141 |
Topics: | Marketing, Advertising, 🧮 SWOT analysis |

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Sources
- David, F. (2016). Benefits, characteristics, components, and examples of customer-oriented mission statements. International Journal of Business, Marketing, & Decision Science, 9(1), 19-32.
- Fulgoni, G. M. (2018). Are you targeting too much? effective marketing strategies for brands. Journal of Advertising Research, 58(1), 8-11.
- Singh, S. (2010). Handbook of business practices and growth in emerging markets. Hackensack, NJ: World Scientific.
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