Marketing Trends in Fashion Industry
Subject: | 💻 Technology |
Type: | Analytical Essay |
Pages: | 5 |
Word count: | 1006 |
Topics: | Artificial Intelligence, Innovation, Marketing, Online Shopping, 🛍️ Fashion |
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Sources
- Abnett, K. 2016, April 7. Is Fashion Ready for the AI Revolution?
- Abraham, M., Mitchelmore, S., Collins, S., Maness, J., Kistulinec, M., Khodabendeh, S. … Hoenig, D. 2017, May 8. Profiting from Personalization.
- BOF & McKinsey & Company. 2017. The State of Fashion 2018.
- Evans, G. W. 2017. Artificial Intelligence: Where We Came From, Where We Are Now, and Where We Are Going (Doctoral dissertation, University of Victoria).
- Marr, B. 2017, July 15. Why AI Would Be Nothing Without Big Data.
- Pani, A. and Sharma, M., 2012. Emerging trends in fashion marketing: a case study of apparel retailing in India. International Journal of Business and Management Tomorrow, 2(10), pp.1-8.
- PWC. 2017, June 27. AI to drive GDP gains of $15.7 trillion with productivity, personalisation improvements.
- Tung, F. 2017, March 16. Future Challenges for Fashion Marketers.
- Tynan, D. 2018, January 28. Personalization Is a Priority for Retailers, but Can Online Vendors Deliver?
- Wei, X. 2018. The application and development of artificial intelligence in smart clothing. IOP Conference Series: Materials Science and Engineering, 320, 012017.
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